The Bhutan Tourism Council has launched a campaign to increase awareness among tourists about the country’s renewed focus on sustainable travel. The initiative aims to promote responsible tourism and encourage visitors to adopt sustainable practices during their stay in Bhutan.

The council’s efforts include providing information on sustainable tourism practices and promoting eco-friendly accommodation options. Additionally, they are encouraging tourists to respect local customs and traditions and to minimize their impact on the environment.

Bhutan, known for its picturesque landscapes and unique culture, has been striving to promote sustainable tourism for many years. The country has adopted a “high-value, low-impact” tourism policy, which aims to limit the number of tourists and ensure that tourism benefits the local community while preserving the country’s natural and cultural heritage. The Bhutan Tourism Council hopes that their latest campaign will help to raise awareness among tourists about the importance of responsible tourism and encourage more sustainable travel practices in the country.

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